Quantcast
Visitor stats | Does Your Minneapolis Website Designer Show You This?

Don't miss the next online marketing Rant!

Your email:

Share Actionable Knowledge

Posts by category

Minneapolis Online Marketing Blog

Current Articles | RSS Feed RSS Feed

Visitor stats | Does Your Minneapolis Website Designer Show You This?

  
  
  
Get found, Convert, Analyze - Increase sales, Targeted results.

Minneapolis Website Designers are great at building exactly what you tell them to do.

The reality of our wonderful internet is that a great looking website may be what is wanted, yet not exactly what is needed for running a successful Minneapolis online business.  You can have both.

Are you asking your website the right questions?  What about business income, visitors to conversions to paying customers.

Minneapolis Website DesignersThis is the actual chart from the dashboard of our content management system.  This is showing the top 5 landing pages along with their conversion rates.

Why doesn't everyone show this?  Well, the answer is pretty simple, not everyone is concerned about performing pages.

We in the small business world have strong knowledge and experience in developing results.  No results equals no customers, as I see it, there is no place to hide (like say that in a corporation with 40,000 employees and too much middle management).

These numbers are quite normal for a website that is designed with performance as it's lead indicator (not design).  While I do like and appreciate good design, I'm going to go with a stronger emphasis on content and performance (the preference for content is 70% while design is 30%)

People are looking for quality answers to their issue, not website design.  FACT.

Now there is an problem with this context for Minneapolis Website Designers, they don't want to be held accountable. 

It is easier to feed the ego of the business owner into thinking / believing that their site is the best out there, than it is to prove with ongoing testing of landing pages, A/B testing of calls to action, what colors fit the target market, what elicits strong feelings to engage and tell others about your product / service.  That too can be presented as a fact.

It's just not our style to be stuck in the year 2000 with design, we'd rather go for the money, the results.  If your getting traffic and not converting, well, maybe you are reading the right blog this evening. 

Tru-Market is all about giving your online visitors the information to be educated, nurtured, and motivated to become customers, it's GPS For Business

Comments

Currently, there are no comments. Be the first to post one!
Post Comment
Name
 *
Email
 *
Website (optional)
Comment
 *

Allowed tags: <a> link, <b> bold, <i> italics